DigyPet

Small Business
SERVICES: WEBSITE / STRATEGY

Overview

DigyPet is a pet owner community and marketplace where users can find an array of pet services from local providers who set their own rates. The digital peer-to-peer platform is an alternative to more traditional and costly professional service providers. DigyPet also provides educational resources for pet owners.

Challenge

This client was introducing a new concept to the pet services industry and required a unique yet straightforward approach. We wanted to attract some of the same audiences that would utilize a traditional pet services website, while also highlighting the differences between what our client offered and a site like Wag! or Roverr that generally only cater to dogs.

Overview

DigyPet is a pet owner community and marketplace where users can find an array of pet services from local providers who set their own rates. The digital peer-to-peer platform is an alternative to more traditional and costly professional service providers. DigyPet also provides educational resources for pet owners.

Challenge

This client was introducing a new concept to the pet services industry and required a unique yet straightforward approach. We wanted to attract some of the same audiences that would utilize a traditional pet services website, while also highlighting the differences between what our client offered and a site like Wag! or Roverr that generally only cater to dogs.

Solution

We designed and built a completely custom website that differed from other pet services websites in terms of both scope and content. Because this client was introducing something new to the marketplace, the design and layout of the site needed to be both easy to understand and also highlight the unique offerings.
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